Glossary

Administrator: a 'super-user' of the online store system who is privileged to configure the entire store and manage products, customers and orders.

Administrator zone: back office zone where the store administrator can configure, control and monitor store operations, enable or configure various features of the store.

Affiliate: a store partner who initially came to the store through the web link established by one of the existing store partners and signed-up to the store's affiliate program.

Affiliate plan: terms and rates arranged between the store and its partners for store to compensate the partners, such as flat fee, per click rate, percentage, etc.

Affiliate tree: a tree-like hierarchically structured group of affiliates and sub-affiliates of a certain partner or the online store as a whole.

Commission: an amount of compensation paid to affiliates for participation in the store's Affiliate program.

Cookie: a small text file sent by a Web server to a Web browser to be read back from that browser. Cookies allow the online store system to track partners' commissions.

Customer: a registered store user.

Customer zone: an area at the online store where store customers can manage their profiles and review their orders.

Minimum commission payment, payment threshold: a minimum accumulated commission an affiliate must earn to receive payment from an affiliate program.

Multi-tier affiliate program: an affiliate program structure whereby partners earn commissions on sales referred by them as well as sales referred by their affiliates.

Partner: a store customer who places links on his web site to promote products offered at the online store. In exchange, the partner receives a commission for all valid sales he has referred. To become a partner a store user or customer has to sign-up to the store's affiliate program.

Partner zone: an area at the online store where registered partners can manage their profiles, update their information and review sales statistics pertinent to them.

Referred sale: an approved sale that occurred after a customer followed a link established on a partner's website.

User: anyone who visits the online store.